The Ultimate Fundraising Case Study
12 Practical and Proven Fundraising Solutions to Jolt Your Charity to the Next Level
Go on the journey through a real fundraising campaign in this raw, hold-nothing-back revelation of a bruising grassroots effort to raise big money for a life-changing project in another country.
If you’re a board member or CEO of a nonprofit, a fundraising director or marketer, a nonprofit volunteer, or you have a passion for starting one, you already know that fundraising is hard.
But it’s a lot easier when you implement ideas and lessons that have proven their valor on the battlefield.
Yes, you can learn those lessons by yourself. But that’s the hard way.
Case studies offer a better way. They tell the story and teach the lessons someone else already worked really hard to learn.
All you have to do is read what they learned, and go do it.
The Only Fundraising Book Where Every Idea Comes Directly From Real World Experience
The Ultimate Fundraising Case Study emerged from a real life capital campaign that raised $475,000 in ten months to build a 60-bed human trafficking safe home in Nepal.
It’s so full of ready-to-use ideas and powerful insights into the daily grind of fundraising, you’ll be highlighting it, quoting it, emailing your staff about it, and asking yourself, “Why aren’t we doing this??”
See how we failed.
Feel the joy in the moment that turned everything around.
Harness the three primal fundraising forces that make breakthroughs possible.
With powerful axioms, revelations, and warnings about donors, volunteers, social media, events, and technology, this book touches on almost every aspect of modern nonprofit fundraising.
An Ocean Between Us
In addition to all the usual challenges of fundraising, this project faced the additional barrier of being international. It’s easier to get people to care about problems in their own city, their own country. Unless there was a major natural disaster, caring enough about people in another nation to give money takes an extra dose of compassion and generosity.
But it happened.
We launched 35 peer-to-peer fundraisers. Won grants. Got churches involved. Leveraged social media, email, live events, technology, in-person requests, and more. And besides all that, we had to get the actual building project off the ground – in another country.
This book is the story of how we did it, and the lessons learned – presented to you in a fun and engaging manner for your benefit.
Fundraising and Development Insights that Work
This fundraising book makes no fluffy promises or meaningless generalizations. It’s not filled with acronyms and platitudes. This isn’t about “feeling better” about fundraising. It’s about getting things done the right way, and reaching your fundraising goals.
It’s about stuff you can actually use. You’ll learn:
- 5 steps to a winning online fundraising campaign (and why they MUST be done in this order!)
- The huge mistake that keeps people from coming to your event – after they’ve paid and signed up!
- Small nonprofits: If you don’t have this tool, that’s why you’re still small
- Volunteer litmus test – how to know if a volunteer will fail, before you waste gobs of time you don’t have
- 8 meaningless statements made by people who think they’re fundraising experts
- The terrible mistake almost every nonprofit website makes – how to avoid turning your donors into ghosts
- An amazing special offer for expert fundraising help
- And so much more…
You’ll be amazed to discover who you should never bring in to do your social media (it’s the last person you’d expect). Open your eyes to the Big Wrong Belief that keeps small and mid-sized charities from growing. See how to turn fundraising failures into successes.
Put on 10 Bulletproof Vests to shield your donors from internal problems. Find out why good storytelling isn’t enough. And, get your special Expanded Auction Fundraising Guide with 10 additional lessons learned just about fundraising events!
Ready-to-Use Ideas – This Book will Make You Smarter
The sheer volume of immediately useful ideas in this book will have an instant impact on your organization in countless ways. And the longer term strategic value is like having your own personal fundraising consultant – except all you had to do was buy this book instead of pay them thousands of dollars.
If you put into practice what’s in this book, your charity will:
- Get leaner and more efficient
- Raise more money with less effort
- Retain and maximize your volunteers
- Communicate better to donors across all channels
- Best of all – have more TIME to do the things that matter most
If you want to give your team more time to accomplish your mission, and more money to help them do it, then stop relying on theories and principles.
Get The Ultimate Fundraising Case Study.
Learn the lessons we learned as a tiny nonprofit that successfully raised $475,000 in 10 months.
Watch everything around you change for the better.
Available in print and eBook formats