Are Your Fundraising Emails Over-Designed? See How Email Design Affects Donations Online Fundraising Testing Series Part 2 In support of using data to make better fundraising decisions, ProActive Content will be reporting on some online fundraising experiments from NextAfter for the next four weeks. See Part 1 – How Much Donation Page Copy Should We […]
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Category: Graphic Design Myths
Case Study: Why Nonprofits Fail
Case Study: Why Nonprofits Fail – Part 1 3 Sobering Lessons from a Nonprofit that Disappeared Read Part 2 – Get Five Foundations for a Fail-Proof Nonprofit If you’ve read any number of my blogs, you may have picked up that one injustice I care a lot about is human trafficking and all its twisted […]
“Help! My Nonprofit’s Home Page Stinks!”
“Help! My Nonprofit Home Page Stinks!” 12 Home Page Do’s and Don’ts for Every Nonprofit that Wants to Put Donors and Website Visitors First I’ve got good news: You’re not alone. I’ve got better news than that: There’s help. If your nonprofit is like most others, your home page isn’t just failing to get the […]
Graphic Design Myth #1: Winning a Webby Award Means a Website is Effective
Should Kim Kardashian get to vote on the Oscars? (and other web marketing questions… answer in a moment) If you’re like most nonprofits and businesses, you get ads trying to alarm you about how badly you need to improve your website. SEO! More traffic! Broken links! You’re not getting traction with Google’s ever shifting algorithm! […]
